For many businesses, working their way toward being verified on social media is a monumental step in the life of their business. While you can always increase your advertising budget

A target audience member engages with social media advertising on her mobile phone. Social media has permeated our lives with messaging, content, and connectivity in ways never before imagined. Today,

persuasion techniques When running an ecommerce store, it’s easy to forget that visitor #3456 is a real, live person. A person subject to cognitive biases, new points of view, psychological

5 Ways You Can Build Customer Loyalty for Your eCommerce Store As a small business in an ocean of competitors, the struggle to distinguish your business is very real.  And

No product listing is ever really complete without customer reviews to back up its claims. After all, an astounding 99.9% of people consult reviews when shopping online, according to PowerReviews—and